How often do you get sales calls or marketing calls, and how do they go? Damn. Some of these salespeople, actually an awful lot of them are lazy sacks of excrement. It’s often somebody calls me, partially from personal connection, and they basically know a bit about me. We had a lot of conversations, we’ve been on things together, etc. and all of a sudden they call and it sounds like they think I’m from outer space and have just landed. It’s like they don’t remember or don’t know anything. How hard is it to find out about somebody? Do your prep!